[Posted by Alexis Karlin
Digital Marketing Specialist, Neolane, Inc.]

As Day 1 of Neolane Evolution comes to a close I would like to summarize the day with 10 of the top tweets.  If you are attending tomorrow and would like to live tweet please use the event tag, #NeoEvo.

1. edhadley – @neolane‘s first customer from 10 years ago is at #neoevo today. Impressive.
2. jennymnx – #NeoEvo 4 steps to the Conversational Enterprise from Stephane Dehoche the CEO of @Neolane
3. rwang0 -Marc Parrish, Vice-President of Loyalty & Retention Marketing, Barnesandnoble.com is crushing it on loyalty programs #neoevo #scrm #cmo
4. pierreb01 – Email research : pressure causes unsubscription, manage relevance before you do frequency to avoid opt-out #NeoEvo
5. mickael_b – #NeoEvo Celerity give us really great feedbacks on cross-channel & personalized campaigns they manage
6. jmichel_franco – Pace of change according to @rwang0 : macro conditions, workplace dynamics, tech adaption, business models. #NeoEvo
7. jennymnx – “Personal fulfillment is marketing of the future – creating a place where conversations will be had.” @rwang0 #NeoEvo
8. repackaged – So true. “Trust is the beginning and the foundation of a social relationship” Says @Rwang0 #NeoEvo
9. pierreb01 – Neolane message center : treat transactional messages as marketing messages : clicks of 11% vs 3.8% according to research #neoevo
10. KMHambelton – Disruption is a big theme at #NeoEvo – clients including macmillan discussing how they use @neolane to help